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Brand renewal at Industries FAC: adapting to the future of the food industry

December 19, 2023

In a constantly evolving world, adaptability becomes the key to success for any company. In this context, at Industries FAC, leaders in the design of industrial food machinery, we have decided to take a step towards the future through a comprehensive brand renewal. This process not only seeks to modernize the company's image, but also improve customer experience and adjust to the changing demands of society.

1. Presence on LinkedIn

To strengthen the connection with clients, partners and professionals in the sector, we have inaugurated an official channel in LinkedIn. This platform will allow a more direct and updated interaction, giving interested parties the opportunity to stay up to date with the latest innovations in the field of the food industry and food equipment.

2. Updated and visual logo

The change in visual identity includes a modernization of the Industries FAC logo, making it more contemporary and adapted to new digital formats. The renewed aesthetic reflects the commitment of our company with the vanguard in the industrial equipment design for the food sector.

3. Vehicle Upgrade

Aware of the importance of work comfort, at Industries FAC we have decided to update our fleet of vehicles. This action not only optimizes efficiency, but also ensures a more comfortable work environment for our team.

New website for an optimized user experience

The centerpiece of this renovation is the introduction of a new web platform, designed to improve significantly user experience. Some notable features include:

Filter by sectors and machinery

The home page features an intuitive filter, divided by sectors and machinery, making it easy for customers to find exactly what they need. This improvement simplifies the search process and ensures a more efficient experience.

Greater usability and more intuitive

The interface has been redesigned to offer more intuitive navigation and greater usability. Website visitors can explore easily the range of industrial food machinery with a clear and accessible structure.

Contact facilitation

The process of contacting Industries FAC has been simplified. Now, customers can contact the company more easily to make inquiries or discuss your specific needs in the field of the food industry.

Download technical datasheets

The new platform allows users to download the technical datasheets of each machine, providing detailed information instantly. This makes it easier for customers to make informed decisions.

 

At Industries FAC, through this brand renewal, we demonstrate our commitment to excellence and adaptability in the dynamic landscape of the food industry. The combination of a LinkedIn presence, an updated logo, vehicle improvements and an optimized web platform underscores our dedication to meeting the demands of modern society and this demanding industry. This proactive approach positions Industries FAC as a benchmark in innovation and customer service.

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